RetailSim

What Makes a Sale? Rethinking End-to-End
Seller—Buyer Retail Dynamics with LLM Agents

Jeonghwan Choi, Jibin Hwang, Gyeonghun Sun, Minjeong Ban, Taewon Yun, Hyeonjae Cheon, Hwanjun Song

Watch AI seller agents craft sales scripts while buyer agents react, chat, deliberate, and make purchase decisions — all at once!